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How to create an online eCommerce catalog

In the net customers are left independently, there's no sales person or manager who would inform them about the products or services. Clients cannot study them vigilantly and take things. But how then do they make choice? You can find only two answers:

A;) consumer has already been familiar with the merchandise, he/she loves it and really wants to buy it;

W) client liked the information in regards to the product and decided to buy it.

The second variant will be considered by us, when client decides some product only by information given at the site. Thus, product description should show product to the best advantage and place at those functions to which attention is paid by customer when visiting regular store. When looking at the internet sites, customer sees pictures of goods and reads the descriptions; we could call the totality of this data "product card."

Therefore, at the first period you will need to create a typical product card.

Level 1. Making product card

Product name

Item explanation

Composition/Characteristics

Color

Size

Cost

Price with VAT

Purchase cost

Picture( s)

You may exclude those items which are inappropriate for you and then add additional ones. Special attention should be paid by you to images of something. If you are offering clothes, you know that look for client is a lot more essential than any other faculties. Why the very first thing which client should see is photographs of items that's. If your online site is trying to sell CDs and/or DVDs, there should be such jobs in the merchandise card as:

mp3 (in order that customer can pay attention to a good example );

Standing

Structure

We'd want to spend your focus on the fact that any product should have two features for sure; these are: product name and value. All the rest of faculties depend on the.

Product may belong to some particular group of on-line list. Why it is very important to build up this kind of catalog framework which may be easily understood by users that's.

Stage 2. Getting back together a collection

Any list includes parts. You need to use structure of some already existing catalog or make-up a brand new one. It is worth getting back together (developing) a brand new listing if you would like to:

Sell not all of the goods, but only some part of them;

Offer goods at specific price;

Keep auctions and sales.

Phase 3. Links between categories/products

In the event you wish to provide clients additional products, you have to develop links between products on the foundation of some principle. For example, "swim suits" category can associated with "beach bags" category. The next stage is development of online catalog shopping, but this will be the main topic of our next post.

Ergo, this can be a listing of files you'll need to develop or share with the net developers:

Exemplory case of current catalog of products and services

Exemplory instance of product description( s)

Item card( s)

On-line catalog( s)

Listing of clerk products (or classes)

Having this information, web designers will be able to build up not merely listing style but additionally the full e commerce Web site for you personally. websites designer