Beginning in Life Insurance Sales - Cool Prospecting
BEEN THERE, DONE THAT!Being in sales and business building for most of my career I am aware the concept of cold sales. I have done my share of banging opportunities and learning people. The absolute most costly element of starting your job in low cost sales is creating a client base.Often a new sales recruit will look at a veteran and successful life insurance agencies and enviously review in their mind self, "I wish I had their client list."WHERE DO I START?I have been at the start of a sales approach where I scratch my head and say, "where do I start" looking for leads. I've then gone out, tested out a lot of places to find out who had been getting my product or service. All the while realizing that I am going to reach out with a high proportion of the folks and organizations that I contact.COLD PROSPECTING Does not REQUIRE CASH UP FRONTThe profit to cool sales is that there is not any up front income needed. I've had the oppertunity to setup companies with minimum income by finding the time to do cold sales. I leveraged my time and enthusiasm. Ergo I could see the attract cash short - life insurance agents who are just starting up in their careers.Most times the people who have a good name and a big customer base are those who have devote the unpleasant hours working their prospects. As time has passed they've gotten better at learning people and developing word of mouth. But in the beginning they've had to do the up front work.I have unearthed that people who like to simply take short cuts are those who are eager and often stop because they do not get fast sales results.In any type of sales, you will need to go the distance to learn the skills required to stay in business. After you have failed several times at what you're doing.Bottom point several times you learn important lessons, it takes time to learn the revenue trade.THE QUESTION:Should you consider all that time to learn to cold possibility or to deal specifically with life insurance leads??


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